Friday, November 29, 2013

Video: The Change Agent in MLM


A Video a day could bring dollars to your MLM business


The MLM (Multi-Level Marketing) world is changing and the race now is not only for those who can endure. The race may now be rigged in favor of those who have the courage to get out ahead of the rapid and inevitable changes being forecast.

Bob Reina CEO of Talk Fusion, one of the leading MLM companies in video marketing tools, stated that; "The key to creating wealth is to find out where the masses are going and get there first".

It is difficult not to agree with him when the obvious changes in customer attitudes are staring us right in the face. People want visual and they want it instantly.

If this is true it endorses the argument that "video" is definitely a change agent in the future of MLM. The obvious reason being that most if not all MLM companies and their partnering associates now do a large percentage of their marketing online.


Take your MLM business to the nest level by adding video 


It is no wonder that many of the leaders in the industry are persuading their teams to get out of their comfort zone and start doing videos. They are being encouraged to Get out and engage their online audience "face to face" via videos. 

Videos appear much more interactive and people are more inclined to take the time to watch them. From mere observation I can attest to the fact that on the Facebook pages that I observe, posts with video attached out perform every other post by about eighty to ninety percent. Besides being viewed more they are also "liked" and commented on twice as much as any other posts.

Though I have been in MLM for many years I have never considered doing video before. The truth is I never had the courage until I encounter Vincent Ortega Jr one of the Co Founders of Internet Lifestyle Network and listened to what he had to say about what video did for his online business.

His word's give me the courage to start doing videos and also convinced me, about the value of video for my MLM business. 

Now I do a video everyday and am committed to doing one everyday for one hundred days.

I must admit that doing a video everyday builds your confidence, and any fear you had about being on camera begins to dissipate. 


Video and MLM the perfect synergy


The die is cast and it appears that video is definitely written into the future of Multi-level Marketing. whether we decide to participate or not is up to us. 

Adding video to your arsenal of marketing tools is not that difficult. Getting out and actually doing it may be the hardest step. Once that hurdle is crossed, doing the videos consistently is the next challenge. This is where individual will is required, because no one can actually sit in front of the camera and do your videos for you.

There is a "method to the madness" of doing one video daily. I believe that if it is done daily, then it becomes a habit and a natural part of our business activities.  

I feel certain that the quality of my videos will improve over time. We can only know our strengths and weaknesses by taking action. Taking action is the first step, consistent action will in time reap the desired rewards.

Two weeks ago I have never done and published a public video. Today I did my 13th video and each day my confidence is growing as I move closer to achieving my goal of doing one hundred videos.

Now that I am actually doing it, I feel sure that anyone with the will and courage can do the same too.

Here is my latest video published today to YouTube:























Sunday, November 24, 2013

What is your MLM Breaking Point?

The Breaking Point


When do we really give up in our MLM (Multi Level Marketing) business? Is it the first week, first month, first year?

Recently, I listened to an interview by a reporter who was harshly criticizing Multi Level Marketing. He did his interview with two different women, both of whom claimed to have lost money in their MLMs and were both seeking compensation from the company they were involved with.

What caught my attention more than anything else in the interview, was the fact that one of the women, who claimed to have been a high ranking sales person for many years, quit after three months because in that time she did not see a profit.



Have Realistic Expectations 


Quitting after three months of not seeing a profit, got me thinking about what kind of expectations people come into the MLM industry with. I wondered whether they were being told the truth about what it takes to build a business, to the point where it can realize a profit. Statistics show that even conventional business never realize a profit in their first year, much less the first three months.

To tell someone that they will realize profits in their MLM business in or before three months is misleading on many levels. At the same time to expect it is remarkable naive on that person's part.

This is not to say that I dispute claims by some, that they have made five and six figure earnings in their MLM business, in short spaces of time, but it is common knowledge that this is the exception and not the rule.

We all I am sure, would love to be in profit the first day we start out in business whether MLM or otherwise but common sense tells us that this is not the case.


MLM Is For The Lion Hearted


A business require time and dedication to build. MLM especially requires dedication, commitment, persistence, determination and consistent effort before any measure of success could be realized.

There will be good days and their will be days of pure frustration and lack of motivation.

It is on these days that the "sheep gets separated from the wolves" so to speak. The tough will get going and the not so tough will quit in frustration and despair.

It is therefore up to us to decide, whether we are tough enough to hang in there and continue doing the things required for us to succeed, or whether we become defeated by frustration and throw our hands up. .
It is now "official" and duly acknowledged that MLM is for the "lion hearted". Those who can sit tight through the toughest time.s without flinching, until they have achieved their desired goal.

As I always say, do your due diligence, so that your can make a qualified decision whether MLM is right for you. By doing that, you will save yourself the agony of feeling cheated, or that you are a failure.

It has been said that, people don't fail at MLM, they give up before they had the opportunity to find out whether they will succeed. 

Wednesday, November 20, 2013

What is your MLM Mindset?

Mindset could be considered one of the major cornerstones, of building a successful MLM business.

The Free Dictionary defines mindset as:

1. A fixed mental attitude or disposition that predetermines a person's responses to and interpretation of situations.

2. An inclination or habit

Recently I decided to take on the challenge, of doing one video everyday, for one-hundred days. I have never before done public videos, therefore, have never uploaded videos to my YouTube channel, even though I have been a member there for many years.

As I progress into my fifth day of this challenge, I can feel a dramatic change taking place within me. I have so far made about 8 videos. Considering I have never made public videos before, I feel like this is quite an accomplishment. I took this challenge, for the express reason, of getting over my fear of being on camera.

Reading other blogs, I noticed some bloggers write about their own challenges. What they had to overcome to build their MLM business, to make the coveted breakthrough we all dream and aspire to.

One particular YouTube video I remembered, talked about "bloody knuckles" and it made me think yes, one can also get "bloody fingertips" in this business. Especially if you are determined to make a success of it.

The past few days I have come to realize and accept that to build an MLM business, it takes a particular mindset. Without that mindset it, is almost virtually impossible to achieve.

A focused attitude, is an elemental and necessary asset for achieving success in MLM.

I remember someone saying that, if you are able to stay in the same MLM business for four years, working your business consistently during that time, you are almost certain to achieve financial success.

What are some of  the challenges you experience building your MLM business? Please feel free to share in the comment section.

In this short video I talked a bit about focus, and why I think it is necessary to staying the course in your MLM business.






Saturday, November 16, 2013

Step Up Your MLM Game Plan! Challenge Yourself

It is a bit weird for me to think of myself as "getting started" in my MLM business since I have been around the industry for many years. Yet! in some ways I feel like I am doing exactly that.

I must admit that I have gained a wealth of experience and knowledge over the years being in the industry, though I am yet to achieve the success that I would like to. Looking back, I can now understand some of the reasons why my progress has been slow to materialize.

To succeed in MLM, it has become necessary that we step out of our comfort zone. Was I ready to step out of my comfort zone? I don't think so! All these years later, I had to admit that this has been my major weakness. My inability to step out and do the things that were required, to take my business to the next level resulted in minimal growth.

Connecting and meeting with people, making calls to prospects, doing the business presentation and always taking consistent action are all things required to give an MLM business momentum.

In the present market place, if you are using the Internet to promote your business, you need to have an even more aggressive approach. Writing blogs, being active in social sites, making videos and updating your YouTube channel, advertising your business and promoting at every opportunity are all necessary actions that must be taken.

Recently, I have considered doing video marketing, for the first time. I have been inhibited from doing so, because of a unfounded fear of being on camera. There is no reason why I should have this fear, except, lack of confidence. This is what I mean about being afraid to step out of our comfort zone. The fear holds us bound, and we are unable to take the next necessary step to realizing our dreams.

To move beyond this paralysing fear, I have decided to take up a challenge issued by one of the leaders at Internet Lifestyles Network a few months ago. He challenged the members that if they did one video daily, for one hundred (100) days, they will make a sale. If they did one videos daily and posted it to there YouTube channel, Facebook and Google+, and were unable to make a sale in that one hundred days, he would give them one hundred dollars ($100.00). Chuckle!

After connecting with a few members who were already doing this challenge I became interested. Their confidence, motivation and enthusiasm encouraged me to take up the challenge myself. I feel convinced that by taking action and doing this, I would be better positioned to get past any fear I harbour about being in front of a camera. Generating income while doing it, would of course be an added reward.

Cisco the Networking Equipment giant published in their Visual Networking Index that "Globally, customer Internet video traffic will be 69 percent of all consumer Internet traffic in 2017, up from 57 percent in 2012" 

Considering that this is true, it becomes imperative that anyone intending to make an impact online in the future, will need to utilize the use of video, to get their message out, and to attract the attention of their desired audience.

Are you ready to take on the challenge of stepping up your MLM game plan? If you are, then challenge yourself to do something you were afraid of doing before. Something that you know, that by doing it, it would make a great difference for your business. Whether it is - starting a blog, creating videos or making calls to prospects. 

Whatever it is, make a decision to do it today. We all carry our individual fears, but I have learned that, those fears take away our power to step out and do the things that could make a difference in our lives and business.

If we make a commitment right now to step up our game plan, we may be able to look back and recognize that, making that commitment was the pivotal moment, when our MLM business began to deliver the results we always wanted.

Challenge yourself right now, make a plan to step out of your comfort zone and start creating your own videos. We all now know what a powerful marketing tool Youtube could be.We all have to start somewhere so lets do it together. 

Below is a sneak preview of my first video.












Wednesday, November 13, 2013

Who Are You Spending Time With?

MLM (Multi-Level Marketing) is an ever evolving industry constantly giving birth to new ideas. One such idea that has taken firm hold within the industry is that to build a successful business you need to be part of a strong, dynamic and supportive team. The most successful people in the business all seem to be part of such teams. We notice such teams appearing everywhere on social networks every day.

"You are the average of the five people your spend time with". I came across this quote by Jim Rohn recently and it has stuck with me. I find myself constantly replaying it in my mind over and over. There is a lot of food for thought in that statement and it has given me cause to reflect on my own situation in this regard.

If this statement is true we should all be taking a closing look at ourselves and asking; Who am I spending my time with? Is the time I spend with them adding value to my life? The answers to these questions may be a good measure of whether we are maximising our time in that respect.

I can only speak honestly about my own experience. What I have observed is that when I am with people who I share common interests with I feel much more inspired and motivated to stay focus on my dreams and aspirations. My belief is that those who share common interest keep each other accountable. Thus, it is easier to stay focus knowing that others are depending on us to do the responsible thing.

This is true whether it be our business or other interests. A quick example I can think of is when we work out in a gym or do yoga with a group we feel more motivated to stay the course. Left alone we are more likely to give up or become lackadaisical.

With My MLM business whenever I attend meetings it reinforces my focus and inspires me to continue moving forward. Working with a group minimises the chances of becoming disillusioned or losing interest. Connecting with leaders and mentors also help us to grow and expand our vision for our lives.
I believe that the way to grow and succeed in your MLM is to find a strong, motivated, dynamic and supportive group to work with. Such groups challenge us to push ourselves by making us accountable. It can also help us to move past some of our inhibiting fears such as making presentations to an audience and taking on leadership roles.

In a supportive team everyone feel responsible for each other's success and by extension the success of the team. When many people within the team begin to experience success the team becomes highly motivated. A highly motivated team is focused and cohesive. Once a team is experience success it stays highly motivated. A highly motivated team is also very attractive to others who are desirous joining.

Having read the above quote by Jim Rohn has allowed me to be more aware of who I am spending time with.

Our commitment to ourselves should be to spend more time with those who share similar dreams and aspirations. Listen to those who have achieved the things we desire to achieve. Spend time sharing with those who have invested and partner with us. Develop our own knowledge base about MLM so in the future we can be the mentors, motivators and teachers.











Sunday, November 10, 2013

MLM Exposed: The Real 411...What You Should Know

I recently became affiliated with Internet Lifestyle Network.  I was looking around the Internet for a managed blogging platform to create a blog from which to promote my brand and business when I stumbled unto it.

What drew me to ILN (Internet Lifestyle Network) was a video on Google +. The video featured a guy named Raju who lives in India. He was discussing how the principles he was learning in ILN  has helped him to see progress with his online marketing.

I am presently going through the training videos in the "ILN University". I must confess that I am impressed with the wealth of information there and the simple direct way in which it is being presented.

This experience reminded me of something that I learnt a few years ago from a Network Marketing mentor and I thought I would share it here.

A few years ago I had been a member of another membership site for a number of months and there I gleaned a wealth of information about marketing online.

We were taught that if we were serious about building an online income whether it is in Network Marketing, MLM or Affiliate Marketing there were some things that we must do. These things were listed as:
  1. Becoming open-minded and teachable
  2. Committing time and effort to your business
  3. There must be a willing to learn some new things
  4. Expect and be willing to spend some money
  5. Be willing to commit to what is required to achieve your goals
Going through the ILN training material reminded me of these truths and how vital they are to securing an income and achieving any success in an MLM business. 

  • Becoming open minded and teachable:
Starting any business is in itself a challenge even for the over ambitious and seasoned entrepreneur. Starting and running an MLM business has proven to be even more challenging if prevailing statistics on rates of failure are to be believed.  

We were taught that people fail at Internet Marketing and MLM  because they lack the willingness to be open-minded and teachable.

The very nature of the MLM business model require that we throw out all that we think we know about business. It demands that we become the humble student willing to learn from those who have successfully trodden the path.

It is a common belief in MLM that those who can copycat best are the ones who succeed in their business. The very reason why some dub it "Copycat Marketing"

  • Committing time and effort to your business
Any business MLM or otherwise require time and attention to develop and grow. The general consensus is that at least seven to ten hours weekly should be committed strictly to building your MLM business. 

Ultimately how much time we choose to sacrificed to our business is our individual decision. I was taught that we not only commit time to our business but we have to learn to use that time wisely. If the time spent on our business is not utilized wisely then our chances of success is just as diminished as when we do nothing.

  • There must be a willingness to learn new things
We are aware that not everyone is computer and Internet "savvy". Therefore if we desire to build our business using the Internet, even as we build it offline, we must become open to learning some new things. 

Some of the things that could come under required learning are - prospecting, building a list of names, working that list of names whether through phone calls or email, conducting a three way call, supporting down-line associates, attending meetings whether on or offline, attending training seminars and webinars and committing time to reading and listening to self development information. 

If you are building your business online some basic skills in using the Internet may definitely be required.

  • Expect and be willing to spend some money
We are all aware that there are many "opportunities" online that scream to us "join FREE and make X amount of money" I am sure I said this before and I am happy to say it again. There is no way you will make any money without investing some money. There are many "businesses" that make this promise online and I think they are one of the reasons for much of the frustration with MLM. The only thing you can get from nothing is nothing. 

Anyone who is serious about starting and building an MLM business then must be prepared to spend some money. If you are working with a small budget then look for a business that require a low investment. The bottom line is be prepared to spend some money.

  • Be willing to commit to what is required to achieve your goals
Commitment is the hallmark of success in most things. If we desire to achieve our goals we must commit to what is required to do so. 

Starting and building an MLM business demands certain commitments. Commitment powered by determination, focus and consistency has always been deemed the true recipe for achieving one's goals.

Whether you are considering starting an MLM or conventional business these principles will apply one way or another. Above all our attitude is what will determine whether we succeed or fail to achieve our desired goal.






Saturday, November 9, 2013

"See you on the beaches of the world" ...Worn out MLM hype?

Me looking out at a breathtaking view on the Island of Carriacou
Is it time to take a hard look at what has become cliché in  MLM (Multi-Level Marketing)?

Telling someone who live on a Caribbean or Tropical Island "See you on the beaches of the world" is like telling an bird; "see you in a tree"

I live in the Caribbean on a tropical Island, yes! sun, sand and sea is a common experience that we live daily on one level or another.

Actually it was looking out of my window this morning that made me realise how hollow such a statement might be to many people who are in MLM and live on Tropical Islands.

I do not doubt that it may hold some motivation for someone who live in a different part of the world but to someone who live on a tropical Island there is no wow factor in such a statement.

Having access to some of the most beautiful beaches and experiencing them first hand is a privileged we enjoy and I must say I am grateful for. An MLM pitch that says: "See you on the beaches of the world", therefore, sound worn out and overuse to me. Maybe the statement had its hay day when the world was a "smaller place" and we lived much more remote lives secluded from each other.

In the early days of MLM, before the advent of the internet someone might have gone dreamy eyed after hearing such a statement. Today we live in an ever shrinking "global village" where there are less and less degrees of separation between us.

Many people have access to MLM and are starting their own business thanks to the internet. These people live scattered across the globe Tropical Islands included. Therefore, many things that held any mystique in the past fail to do so any more.

Due to this shrinking of the globe people in the Caribbean and other people who live "on the beaches of the world" now participate en mass in the MLM industry.

Things have changed dramatically and it is time the language of the industry change too. If you live on a tropical Island; "See you on the beaches of the world" has a very hallow ring to it. Considering any number of beaches are just a short drive away.

I know I am not qualified to speak for everyone but I also am sure many people have thought of this and may agree.

This is not to say that there is no appreciation for an all expenses paid trip like the ones many MLM companies give out as bonuses for high achievement. It just seem that such statements have become cliché and in the present environment may have had their day. They therefore hold no real power to motivate and encourage as they did previously.

It is becoming apparent that we are in a time of new "MLM speak". Thankfully many leaders in the industry are aware of this and they are speaking to "the meat of the matter". They give value by discussing the truths of the industry and what it takes to build an MLM business. This I continue to believe is what people are interested in and want to hear.

People want to hear what it entails to achieve what is necessary to get to "the beaches of the world".
They are aware that it is not all just glitz and glamour one need to put in some "blood sweat and tears" to coin another cliché.

Changing the way we present MLM, seems to me to be the the way forward. Those who support the industry and are invested in it need to see the value in changing the language with the changing environment.

"See you on the beaches of the world" is only one of the hallow worn out statements that Network Marketers and MLMers continue to use. We are definitely on the cusp of change. A change that is rapid and driven by ever advancing technology

The very survival of the MLM industry may well hang on how we adapt to that change. Maybe it is time to review the language. Time to talk about what holds real value for the listener in this environment of hyper-change
 



Written By: Lylette Primell














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